Designing products people
actually want to use.

Maya Chen - Freelance Product Designer, San Francisco

I help startups and growing teams turn complex problems into elegant, intuitive products. With 8 years of experience across SaaS, fintech, and consumer apps, I bring both strategic thinking and pixel-level craft to every project.

01 - Selected Work

Projects I’ve shaped from concept to launch.

01

Orbit

A B2B SaaS dashboard for logistics teams. Redesigned core workflows, reducing task completion time by 40%.

UX DesignSaaSDesign Systems
View case study
02

Bloom

Consumer wellness app from zero to launch. Led end-to-end product design including brand, flows, and components.

MobileConsumerBrand
View case study
03

Ledger

Fintech platform for small business accounting. Simplified onboarding and made compliance workflows feel human.

FintechUX DesignOnboarding
View case study
02 - About

Designer, strategist, maker.

Available for new projects

I’ve spent the last 8 years working at the intersection of design and product strategy. Before going independent, I led design at two venture-backed startups and spent time at a boutique product agency in New York.

I care about the work deeply - and I care just as much about the people I work with. Great design is collaborative, iterative, and always in service of the person using it.

When I’m not designing, you’ll find me hiking in Marin, reading about cognitive science, or obsessing over typography.

Capabilities
Product StrategyUX ResearchInteraction DesignDesign SystemsPrototyping & TestingVisual Design
03 - Contact

Let’s work together.

I’m selective about the projects I take on - I work best with teams who care about quality and want a true design partner, not just a pair of hands. If that sounds like you, I’d love to hear from you.